LTK x Madewell

Written By Margaret Alba

Deliverables

  • Email blasts

  • Social Images

  • Decks

  • Banners

  • Blog posts

Programs used

  • Figma

  • HubSpot

  • Google Slides

Spearheaded the four-day LTKxMadewell campaign design through concept to creation with Figma, Google Slides, and HubSpot resulting in increasing total GMV by 220%, total orders by 223%, and total clicks by 105%.

In this multifaceted endeavor, I played a central role in defining the overall direction and design of all deliverables, including emails, decks, banners, social media posts, and stories. Using Figma as a primary tool, I crafted a cohesive visual narrative that seamlessly integrated the design aesthetics of LTK and Madewell.

 

Instagram posts

banners

Instagram stories

Margaret Alba https://www.margaretalba.com
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